Michael Jordan’s latest $15 million sports venture flops in spectacular fashion

Michael Jordan may be one of the greatest athletes to ever grace sports – but the NBA legend’s recent investment into deep sea fishing was not so successful.

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At the 66th annual Big Rock Blue Marlin Tournament in Morehead City, North Carolina, Jordan reportedly entered his new boat into the field. The six-time Finals MVP entered a yacht named “Catch 23” with the hopes of securing a share of the $7.5 million cash prize pool.

However, the crew of seven anglers and a captain failed to place and secured no money for Jordan over the weekend. Given his renowned competitive streak, Jordan will likely be disappointed nothing came of his team’s efforts.

The biggest fish caught at the Big Rock Blue Marlin Tournament was a 516-pounder reeled in by a boat named Game Time. However, Jordan’s ‘Catch 23’ was only caught in an accumulated total of 400 pounds of fish throughout the weekend.

“Catch 23” is a brand new $15 million yacht that spans 82 feet. Jordan only got the vessel recently, and it is not the first time the Chicago Bulls icon has flirted with fishing before.

Back in 2020, Jordan’s boat came second to last in the same tournament – despite catching a 442.3-pound fish. However, he found more success in the 32nd annual MidAtlantic Fishing tournament’s white marlin division back in August of 2023.

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Michael Jordan has had success in fishing competitions in the past© TMZ

According to Forbes, Jordan has a net worth of approximately $3.2 billion. In 2010, Jordan became the first former NBA player to become the majority owner of a franchise when he took control of the Charlotte Bobcats, now known as the Hornets.

While the team failed to achieve significant success, losing in the first round of the NBA playoffs three times in the past 13 years, the investment was profitable for Jordan. He has since sold his stake in the team for $3 billion.

Jordan is perhaps arguably more known for his sneakers. Ahead of his rookie season, he signed a deal with Nike to create Air Jordans, which swiftly became a cultural phenomenon and expanded into clothing and other areas – and Jordan has earned roughly $1.3 billion from this partnership.

Jordan has also invested in other areas, including car dealerships, sports betting firms, and motorsports teams in the NASCAR Cup Series. He is associated with brands such as Nike, Coca-Cola, and McDonald’s, and has appeared in more than 20 commercials for Gatorade.

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