Since being drafted with the first pick by the Indiana Fever in April, Caitlin Clark has dominated the WNBA.

The impact of Caitlin Clark (Image credits: Imagn)

She’s only played 26 games of professional basketball, but she’s already left a lasting impact in the league. For this list, we’ll look at 10 things that show the impact of the All-Star.

Clark has shown promise from the start, and the “Caitlin Clark Effect” has been carried over from college to the big leagues. The Rookie of the Year candidate has inspired many with how she plays basketball. With the second half of the season starting, we’ll see how the Fever guard has impacted the WNBA.

10 facts shows the astonishing impact of Caitlin Clark

#10, An increase in draft beer sold

Fans have now started to attend more games because of Caitlin Clark. Because of this, arenas are usually packed with people, providing more customers for arena vendors.

According to a report, there’s been a plus-740% increase in draft beers sold. Hot dog sales have also increased by over 300%.

#9, More social media fan interaction

Given that more people are watching, both in-arena and via television/streaming, fans have started to have more interactions. According to data shared online, fans have had 10 times more interactions with each other on the WNBA app and social media accounts.

#8, Most followed social media account

The Fever has gained more fans since drafting Clark. Their social media increase is a testament to how many fans they’ve gained since April.

The Indiana team saw an increase of 1.3 million followers since the draft. They are now the most followed WNBA team on all social media platforms, with 1.8 million followers.

#7, Increased jersey sales

The perks of having the league’s most popular player have resulted in more jersey sales. Individually, Clark leads the league in jersey sales, with Chicago Sky forward Angel Reese right behind her.

There has been a plus-1,193% increase in jersey sales, thanks to the popularity of the Fever guard. Clark also set the record for having the single-game team store sales, as it happened four times.

#6, More people have attended games

The WNBA has struggled with views and fan interest over the years. But Caitlin Clark helped solve that problem as there has been an increase in attendance since her arrival.

The Fever leads the league with total game attendance, both home and away. Overall, the team had an increase of 264.6% in in-game attendance.

#5, Top in social media views

Fans love the highlights from Clark and each time the team posts on social media, there’s a guarantee that people will see it. Since April, there’s been an 800 million increase in views.

The Fever is currently No. 1 in views on social media for the WNBA. They even beat leagues like the NBA, NFL, NHL and MLB.

#4, More mascot appearances for the Fever

Thanks to Caitlin Clark and the exposure of the Indiana team, Freddy Fever has seen more screen time than the previous seasons.

According to data online, there’s been a plus-150% increase in Freddy’s time appearing for fans.

#3, More partnerships for the Fever

Thanks to Caitlin Clark’s marketability, more companies have reached out to Fever for potential partnerships. The team now has found a plus-225% increase in partnerships.

Corporations are now confident in partnering with the team because of Clark.

#2, More sponsorships for Indiana and Clark

Now that there has been an increase in corporate partnerships for the Fever, sponsorships have also increased. The Indiana team now has the most number of sponsorships in the league.

Clark’s influence exceeds the basketball court.

#1, More nationally televised games

More success and exposure means the Fever gets more nationally televised games. So far, they have 38 scheduled games on national television, which is the most in the league.

Thanks to Caitlin Clark, the team is the most nationally viewed team.